Insurance companies
retain a mother lode of claims information in proprietary databases.
They log causes of claims, names of claimants, and coverages under
which claims are made. Insurers share that information by sending it to
a gigantic database of claims information maintained by the Insurance
Services Office (ISO). The claims information in such databases can
reveal patterns of problems with countless products from car parts to
home appliances to sprinkler systems. In addition to sharing claims
information among themselves, from time to time, insurers also provide
government agencies with information about claims that might have been
caused by defective products.
| "We have a handshake agreement with NHTSA." |
For
example, in the ongoing case implicating Firestone/Bridgestone model
tires in 88 deaths and 100 injuries, the National Highway Traffic
Safety Administration (NHTSA) had received 333 complaints about that
brand between 1990 and April 2000. As of Aug. 15, complaints have
surpassed 750. State Farm had alerted NHTSA in 1998 to a potential
problem with the tires, and when NHTSA began its investigation in
April, one of the first sources it tapped was State Farm.
"We
have a handshake agreement with NHTSA," says Phil Supple, a
spokesperson for State Farm. "We'll share what we have with them, such
as numbers of claims and trends," he says. But State Farm does not
regularly report potential product problems to NHTSA. Supple says State Farm approaches each problem-product
situation differently. It has a staff dedicated to tracking claims, and
if one its trackers notices a trend, it might send NHTSA or another
agency a "heads up." State Farm was able to provide NHTSA with 21 claims it had
processed since 1992 suspecting Firestone's ATX tires as the cause of
traffic accidents. Rae Tyson, a spokesperson for NHTSA, says State
Farm's research includes the type of damage to the vehicles, the number
of injuries, the location of the crash, and the cause of the accident.
Tyson notes that his organization does not receive personal information
about State Farm policyholders. "State Farm doesn't provide us with specific information
about each claim, such as the claimant's name, the claim number, or the
Vehicle Identification Number," Tyson says. NHTSA uses State Farm's
general research in conjunction with the more specific complaints its
defects division receives.
NHTSA isn't the only government agency that taps the insurance industry
for information on potential product defects. The Consumer Products
Safety Commission (CPSC) also uses data gleaned from insurance company
claims databases to aid its investigations. "There have been reports to
us from insurers over the years," says Ken Giles, a spokesperson for
CPSC. Specifically, CPSC has turned to FM Global's (formerly Factory
Mutual Insurance Co.) research arm, Factory Mutual Research, for its
expertise. Why? "We're the only commercial industrial insurance company
that does research and testing of products," says Steven Zenofsky, a
spokesperson for FM Global. Zenofsky says, however, that when CPSC
contacts Factory Mutual Research, FM Global keeps the nature of the
inquiry confidential.
When insurers provide data and
research to government agencies, they may not be acting altruistically.
Often insurers are looking to help support their subrogation efforts
against the manufacturer of a defective product. When an insurance
company subrogates, it seeks reimbursement from a party it deems
responsible for a customer loss it had to pay. If a government safety
organization issues a recall of a product that failed to work or caused
an accident in which the insurer paid a claim, the insurer can use the
government recall as leverage in its collection efforts.
| Insurance companies will report problems or provide research on the "QT." |
In
fact, at the National Association of Subrogation Professionals (NASP)
annual conference in November, CPSC's chairwoman, Ann Brown, will be
the keynote speaker. NASP calls CPSC "an invaluable asset and a wealth
of information on product issues."
Jeffrey Baill,
president of NASP and a lawyer at Minneapolis-based Yost & Baill,
says NASP does not yet have a formal information-sharing agreement with
CPSC, however NASP members — many of whom are insurance company
employees — contact CPSC whenever a problem product rears its ugly
head. Currently, Baill is working on a case involving a brand of
utility lighters, commonly used to ignite barbecues. The lighters are
not childproof and when toddlers get a hold of them, fires are a common
result. "The claims person I'm working with on this case immediately
called CPSC to warn them about this lighter," Baill says. Baill also says he would not be surprised if the majority
of problem products, especially those linked to fire hazards, are
sniffed out by insurance companies, although he has no direct evidence
to support his claim.
So why don't insurers issue public bulletins when they discover a
pattern of problems? Because they do not want to cause a public panic
by announcing they have uncovered two dozen claims over four years that
seem to have the same cause. Instead they'll report problems or provide
research on the "QT." "We don't want to cause a media storm," says
Zenofsky of FM Global. They also don't want to falsely accuse a
manufacturer of selling a defective product, especially when perhaps
only a handful of claims involve the problem product. That's how
defamation lawsuits start.
Despite the amount of data
insurers collect, they are not required by law to report problems to
government agencies, and there's no formal information-sharing
agreement between NHTSA, CPSC, and insurance companies. Supple of State
Farm says his company provides data to government agencies as a
goodwill gesture, but says, "We're not a product defect-warning
company."
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