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Term Life Rates Continue To Drop; Premium Rates Plunge To All-Time Lows

Quotesmith.com, Inc. (ticker: QUOT, exchange: NASDAQ) News Release - 11/1/1997

Term Life Rates Continue To Drop; Premium Rates Plunge To All-Time Lows

DARIEN, Illinois (November 1, 1997) - Quotesmith.com has today released the results of an extensive term life insurance rate comparison study which compared the premiums of more than 515 different term life policies being sold by 145 leading term life insurance companies.

Commenting on current market prices, Quotesmith.com President Robert Bland said, "The term life rate war is still raging which presents an unprecedented buying opportunity for consumers. Term life insurance rates are now at all-time lows and continuing to drop."

Bland continued, "For consumers who have been considering buying a term policy which offers guaranteed premiums for 10, 15, 20, 25 or even 30 years, it looks like now is the time to apply."

Quotesmith.com provides a free insurance price comparison service for consumers by mail and on the Internet at www.quotesmith.com. The company maintains a continually-updated insurance information database which tracks the premium rates, policy coverages and latest financial stability ratings of 145 leading term life insurance companies.

Commenting on the usefulness of the comparative study, Bland continued, "Our databases tell us that price variances of up to 600 percent exist in the marketplace among different companies for identical term coverage which underscores the importance of shopping around before you buy or renew any life insurance policy. The Quotesmith.com price comparison service makes it easy for people to instantly understand what the marketplace has to offer in terms of price, coverage and safety without having to deal with any insurance salesmen." Consumers can now request a personalized term life price comparison report from Quotesmith.com by calling 1-800-431-1147, 24 hrs. per day. Instant real-time quotes for life insurance amounts of $2,500 to $25 million are also available at the company's World Wide Web site at www.quotesmith.com. Each Quotesmith price comparison report shows the names of the companies, the latest A.M. Best, Duff & Phelps, Moody's, Standard & Poor's and Weiss Research, Inc. ratings on each company, the plan acceptance guidelines and the premiums which are sorted by lowest cost. This information is not available from any other single source.

$250,000 Term Life/Guaranteed Annual Premiums, Male, No Tobacco Use

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