Health best-health-company-ratings
Overall Rating info icon info icon
3.5 ratings
Claims Processing
3.5 ratings
Customer Service
3.5 ratings
Value for Price
3.5 ratings
Website and Apps
3.5 ratings
% Who Would Recommend to a Friend
% Who Plan to Renew
AM Best Financial Strength Ratings info-icon info-icon July 01, 2021



A.M. Best's Financial Strength Rating is an independent opinion of an insurer's financial strength and ability to meet its ongoing insurance policy and contract obligations.

A.M. Best's rating is NOT used to calculate the overall score but it is important information to consider when choosing an insurance company.

Reasons for Buying

Customers of Highmark originally decided to purchase from the company for these reasons:
  • 47% It's a health plan my employer offers
  • 14% Reputation
  • 11% Recommended by friend or family member
  • 10% Offered best price
  • 9% I have/had other insurance with this company
  • 4% Saw TV commercial
  • 2% My parent's health company
  • 2% Saw online ad
  • 1% The company website and mobile apps are easy to use and helpful
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Customer Complaint Ratio

info icon
( Highmark’s customer complaint ratio for Individual Health insurance is 0.47 )
( Highmark’s customer complaint ratio for Group Health insurance is 0.22 )
0 1 3 10+
0 1 3 10+
Lower number is better
0 to 1.00
1.01 to 3.00
3.01 and above

Best health insurance companies 2021: Highmark

Highmark is a health insurer in Pennsylvania, associated with the Blue Cross Blue Shield organization. Highmark also writes policies in both West Virginia and Delaware. Highmark is the fourth-largest overall Blue Cross Blue Shield-affiliated organization and provides coverage to more than 5.6 million members in Pennsylvania, Delaware, and West Virginia.

Highmark is part of the Blue Cross Blue Shield association, which is a national association of 36 independent, community-based and locally operated Blue Cross Blue Shield companies. The BCBS association provides healthcare coverage to more than 107 million members in all 50 states, Washington, D.C., and Puerto Rico. Nationwide, more than 96 percent of hospitals and 95 percent of doctors and specialists contract with Blue Cross Blue Shield companies which is more than any other insurer.

How Highmark stacks up

Highmark earned a 3.5 out of 5-star rating in our annual review of Best Health Insurance Companies. They got 3.5 out of 5-star ratings across the board in claims, price and customer service and 4-star ratings in website & apps.

When we asked Highmark customers if they would recommend the company to others, 72% said yes and 91% said they planned to renew their plan.

How likely to recommend?

  • 39%I would probably recommend this company
  • 33%I would definitely recommend this company
  • 23%Neutral
  • 3%I would probably not recommend this company
  • 2%I would not recommend this company

Would you renew?

91% Yes
9% No

Ratings on Website & Apps

  • Fairly satisfied / Fulfills my needs OK 42%
  • Average website and apps 23%
  • Completely satisfied / Outstanding website & apps that give me what I need and more 21%
  • Very unsatisfied / digital offering is severely lacking 8%
  • Unsatisfied / website and/or apps are not fulfilling my needs 3%

How do you prefer to deal with insurer and policy?

  • Phone 46%
  • In person 19%
  • Interactive website 19%
  • Email 12%
  • Mobile App 4%

Highmark coverages

  • Individual and family plans
  • Employer plans
  • Dental
  • Vision
  • Travel
  • Children's Health Insurance Program (CHIP)
  • Medicare, Medicare Advantage and Medicare Gap plans

About Highmark

The history of Highmark began during the 1930s when the Blue Cross and Blue Shield movement was formed. Highmark’s predecessor companies were established to help Pennsylvania's residents pay for health care. Blue Cross of Western Pennsylvania (now Highmark Blue Cross Blue Shield) and the Pennsylvania Medical Society backed the founding of Pennsylvania Blue Shield (now Highmark Blue Shield) operated as separate entities until 1996.

The consolidation of Blue Cross of Western Pennsylvania and Pennsylvania Blue Shield, resulted in Highmark Inc. Highmark began operations on December 6, 1996.

In 2010, Blue Cross Blue Shield of Delaware signed an affiliation agreement with Highmark. In order to reflect its relationship with Highmark, Blue Cross Blue Shield of Delaware became Highmark Blue Cross Blue Shield Delaware (Highmark Delaware) in 2012.

In 2015, Highmark merged with Blue Cross of Northeastern Pennsylvania (BCNEPA).

In which states Highmark is available?

States in which Highmark is available
West Virginia

Contact Information

Corporate Headquarters

Fifth Avenue Place

120 Fifth Avenue

Pittsburgh, PA 15222-3099

Member services: (877) 298-3918

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