BCBS of Florida health insurance ratings and review 2026

BCBS of Florida is the No. 8 health insurance company for 2026 with a score of 4.06 out of 5 stars.

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Our take

BCBS of Florida ranks No. 8 in our analysis of the Best Health Insurance Companies of 2026, with a rating of 4.06 stars out of 5. It’s a good option for Floridians who want dependable coverage from a financially stable carrier, especially if provider access and long-term satisfaction matter more than having the most polished digital tools.

  • We’re impressed by BCBS of Florida’s standout performance in member loyalty and trust. The company ranked No. 1 for renewals, with 98% of members indicating they plan to remain with the insurer, and it also ranked near the top for trustworthiness. Those are clear signs that customers feel confident in the company and see enough value to stay year after year.
  • Florida Blue also excels in terms of access to care. The insurer tied for the best provider network score, making it one of the most reliable choices for broad in-network availability and easier access to specialists. 
  • Its price/affordability rating is midpack, meaning some customers may be able to find coverage elsewhere for less.
  • Where Florida Blue loses ground is in the customer’s digital experience. Its website and app score sits near the bottom of our ranking. For consumers seeking the smoothest online tools, other carriers may offer a better fit.

Below is our full review of BCBS of Florida. It’s based on third-party metrics and an in-depth survey of insurance customers. Find the full methodology here.

8
BCBS of Florida
4.06 Insure.com Score
Price/Affordability
Customer Survey
NCQA
AM Best Rating
A+
Effective date:
Pros and cons
Pros:
  • Exceptional member loyalty: Florida Blue ranks No. 1 for renewals, with 98% of policyholders planning to stay with the insurer
  • Top-tier provider access: The insurer ties for first place in provider network strength (89%), offering broad in-network availability.
  • Superior financial stability: The carrier is one of two in our rating to receive an A+ from AM Best, the highest of any insurer we rank.
Cons:
  • Digital experience lags: Florida Blue’s website and app score (73%) is among the lowest in our survey
  • Policy offerings are only average: Its 78% score places it midpack, which may indicate limited options for specialized or highly flexible coverage.
  • Not a price leader: While affordability is decent (3.80 stars), other insurers rank higher

Who should buy BCBS of Florida health insurance?

BCBS of Florida is a good choice for you if:

  • Value a carrier with very strong customer loyalty
  • Need a wide provider network
  • Prize financial strength in an insurer

It might not be the best choice if:

  • You want the broadest possible range of policy offerings
  • A seamless digital experience for policy management is important

How much BCBS of Florida health insurance costs

With healthcare costs still rising, affordability is a significant concern for many policyholders. In our survey, BCBS of Florida earned a score of 3.80 stars out of 5, placing it fifth in this category. Humana (4.07 stars out of 5) finished first in this category, while Elevance Health and BCBS of Michigan (Blue Care Network) placed last (3.52 stars out of 5).

CompanyPrice/affordability stars
Humana4.07
EmblemHealth4.06
BCBS of Florida3.80
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Below is a look at how BCBS of Florida’s rates in Florida compare with Molina Healthcare, UnitedHealthcare and Cigna. These are 2026 healthcare exchange rates for a single, 40-year-old man in excellent health with an annual income of $70,000.

CompanyRate/MonthPlan
Molina Healthcare$739.14Molina ‘Metal’ Standard
UnitedHealthcare$790.12UHC ‘Metal’ Standard
Cigna$958.01Connect ‘Metal’ South Florida
BCBS of Florida$1,019.50BlueSelect ‘Metal’
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How BCBS of Florida scores for customer service, digital experience, and policy offerings 

Consumers say good customer service is an essential factor when choosing a health insurance company. With a score of 80%, BCBS of Florida tied for second place with Horizon BCBS of New Jersey, BCBS of Michigan (Blue Care Network), Highmark (BCBS in Pennsylvania, Delaware, West Virginia) and Cigna. Humana (83%) took first place.

However, BCBS of Florida fared worse when policyholders were asked about the company’s digital experience. Its score of 73% – tied with BCBS of North Carolina – was lower than all but one carrier, Blue Shield of California (70%).

BCBS of Florida’s score of 78% in the policy offerings category placed the insurer midpack among those insurers we analyzed. Horizon BCBS of New Jersey took the top spot with a score of 90%, while EmblemHealth finished last with 61%.

CompanyCustomer serviceDigital experiencePolicy offerings
BCBS of Florida80%73%78%
BCBS of North Carolina69%73%69%
Horizon BCBS of New Jersey80%79%90%
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How BCBS of Florida scores on customer recommendations, trust and renewals

Another way to gauge policyholder satisfaction is by asking whether people would recommend their insurer to others. In this category, BCBS of Florida scored 91%, putting it in fifth place. Horizon BCBS of New Jersey took the top spot in this category with a perfect score, while UnitedHealthcare finished last with an 80% score.

BCBS of Florida fared far better in the trustworthiness category. Its score of 93% put it in second place; only Humana (96%) scored higher. UnitedHealthcare finished last with a score of 81%.

BCBS of Florida did even better among survey participants when asked whether they planned to renew their coverage. Its score of 98% was the highest among all carriers in our survey; Molina Healthcare finished last with 82%.

CompanyCustomer recommendationsTrustRenewals
BCBS of Florida91%93%98%
BCBS of North Carolina86%86%86%
Horizon BCBS of New Jersey100%90%95%
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How BCBS of Florida scores on low deductibles, its provider network, and ease of payment.

Although a low deductible can make healthcare more affordable, none of the insurers in our study earned particularly strong scores in our survey. BCBS of Florida scored 69%, placing it in third place behind Cigna, HCSC and Kaiser Permanente (all 71%) and Humana (75%).

A robust provider network is also crucial for many individuals, particularly those requiring specialized healthcare. BCBS of Florida placed first in this category with a score of 89%, tied with Highmark (BCBS in Pennsylvania, Delaware, and West Virginia). 

Customers also say easy payments are essential when evaluating insurers. In this category, BCBS of Florida’s score of 84% placed it in fifth. Humana placed first with a score of 88%.

CompanyLow deductiblesProvider networkEase of making payments (billing process)
BCBS of Florida69%89%84%
BCBS of North Carolina57%71%74%
Horizon BCBS of New Jersey60%80%80%
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Types of health insurance offered by BCBS of Florida

BCBS of Florida provides a variety of health insurance plans. Plan details and availability vary by state, but include the following:

  • Insurance for individuals and families
  • Health insurance through employers
  • Medicare and Medicaid plans
  • Prescription drug plans

Other BCBS of Florida services 

BCBS of Florida also offers the following coverages; availability varies by state and plan:

  • Dental 
  • Vision
  • Mental health
  • Wellness rewards
  • Group financial accounts (HSA, FSA, HRA)

States where BCBS of Florida offers coverage

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Table

States where BCBS of Florida offers coverage
Florida
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AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY

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How to reach BCBS of Florida

BCBS of Florida

Policyholders can reach BCBS of Florida by logging into their online account or by calling 1-800-352-2583, Monday through Friday, 8 a.m. to 6 p.m. ET. Medicare policyholders can call 1-800-926-6565 (hours vary).

Nonmembers can reach BCBS of Florida by phone:

  • Individual, family, Medicare plans: 1-877-465-1125.
  • Group plans: 1-800-955-2227

Resources & Methodology

Methodology

In 2025, Insure.com surveyed more than 2,000 insurance consumers through independent research firm Dynata. Customers named their life insurer and rated it on customer satisfaction, ease of service, policy offerings, billing, and their experience across different applicant types (seniors, middle-aged adults, young adults, people with pre-existing conditions, people who are overweight, and people who prefer no-exam coverage). We also asked whether they planned to keep their policy, would recommend their insurer, and trusted their insurer.

For insurers with enough survey responses, we added:

  • AM Best financial strength ratings, which measure a company’s ability to meet long-term obligations
  • NAIC complaint index scores, calculated using weighted complaint data based on each company’s annual written premium
  • Life insurance rate data from Compulife to assess overall pricing competitiveness, though this wasn’t included in the final score

With guidance from Prof. David Marlett, Ph.D., Managing Director of the Brantley Risk and Insurance Center at Appalachian State University, we applied the following weights to determine each company’s final score:

  • Customer survey: 60%
    • 10% customer satisfaction
    • 10% ease of service
    • 10% policy offerings
    • 10% likelihood to recommend
    • 10% likelihood to renew
    • 10% trust
  • AM Best: 25%
  • NAIC complaints: 15%

Each insurer received a rating between 0.5 and 5 stars, with 5 stars representing the highest performance.

author image
Scott Nyerges
Managing Editor

 
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Scott Nyerges is an insurance expert and managing editor, insurance. Previously, he was a senior insurance editor and content strategist at U.S. News & World Report, and worked for Consumer Reports, MSN and Cheapism.com.

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