BCBS of North Carolina health insurance ratings and review 2026

BCBS of North Carolina is the No. 11 health insurance company for 2026, with a score of 3.94 out of 5. Rates are lower than some competitors', and the company is backed by the BlueCross BlueShield name.

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Our take

BCBS of North Carolina earns an overall score of 3.94 stars out of 5 in our analysis of the Best Health Insurance Companies of 2026, ranking it No. 11 among insurers we reviewed. It may be suitable for customers who prefer a familiar regional Blue Cross option and are comfortable with a relatively basic healthcare experience. However, its lower survey scores for preferred providers and low deductibles may concern some people.

  • BCBS of North Carolina lands in the middle of the pack in our survey for recommendations, trust and renewals, indicating that while members aren’t raving about the carrier, many see it as a stable enough choice to keep year after year.
  • Still, the insurer ranks lower in several categories that tend to matter most to shoppers. BCBS of North Carolina ranks near the bottom in our survey for customer service, policy offerings and ease of billing. 
  • Its results for low deductibles and provider network were also among the lowest in our survey, suggesting higher out-of-pocket costs up front and fewer in-network advantages than many rivals. 

Below is our review of BCBS of North Carolina. It’s based on third-party metrics and an in-depth survey of insurance customers. Find the full methodology here.

11
Blue Cross Blue Shield of North Carolina
3.94 Insure.com Score
Price/Affordability
Customer Survey
NCQA
AM Best Rating
NR
Pros and cons
Pros:
  • Fewer complaints than average: Has an NAIC complaint ratio that is lower than expected for a company of its size.
  • Relatively affordable: Rates are lower than those of some competitors
Cons:
  • Low-rated customer service and plan variety: The carrier’s customer service and policy-offerings scores are among the lowest in our survey
  • Lower performance on deductibles and access: Last-place survey scores for low deductibles and providers may mean higher upfront costs and fewer in-network advantages

Who should buy BCBS of North Carolina health insurance?

BCBS of North Carolina is a good choice for you if:

  • You want to choose a smaller insurance company instead of a large, national carrier
  • You want an insurer that does a decent job of handling consumer complaints

It might not be the best choice if:

  • You want an insurer with a wide provider network
  • A broad range of policy options is your main concern

How much BCBS of North Carolina health insurance costs

With the cost of health insurance constantly rising, consumers are paying attention to pricing when shopping for coverage. Among the insurers in our study, BCBS of North Carolina ranked in the lower half for affordability with a score of 3.66 out of 5. Humana earned the best score for pricing (4.07 stars out of 5), while Elevance Health and BCBS of Michigan (Blue Care Network) scored the lowest (3.52 stars).

CompanyPrice/affordability stars
Humana4.07
EmblemHealth4.06
BCBS of North Carolina3.66
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Below is a look at how BCBS of North Carolina’s rates in North Carolina compare with UnitedHealthcare and Cigna. These are 2026 healthcare exchange rates for a single, 40-year-old man in excellent health with an annual income of $70,000.

CompanyRate/MonthPlan
BCBS of North Carolina$590.76Blue Home ‘Metal’ Standard | with UNC Health Alliance
UnitedHealthcare$746.43UHC ‘Metal’ Standard (No Referrals)
Cigna$884.52Connect ‘Metal’ RD CMS Standar
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How BCBS of North Carolina scores for customer satisfaction, digital experience and policy offerings

In addition to price, consumers also say good customer service is important when choosing insurance. In this regard, BCBS of North Carolina comes up short, with a score of just 69% in our survey. Only Molina Healthcare earned a lower score, 68%. By contrast, Humana earned the top score in this category, 83%.

CompanyCustomer satisfactionDigital experiencePolicy offerings
BCBS of North Carolina69%73%69%
Horizon BCBS of New Jersey80%79%90%
BCBS of Michigan 80%78%83%
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How BCBS of North Carolina scores on customer recommendations, trust and renewals

Good customer service can be gauged by how willing a person is to recommend their health insurer to others. In this category, BCBS of North Carolina’s score of 86% places the insurer in the middle of the pack among carriers we analyzed. No company did better than Horizon BCBS of New Jersey, which earned the only perfect score in this category.

Trustworthiness is another important factor for policyholders. Here, too, BCBS of North Carolina’s score of 86% puts the carrier in the middle of our ratings. Humana dominated this category with a score of 96%.

Willingness to renew coverage is another way of measuring a person’s satisfaction with their insurer. In this category, BCBS of North Carolina also scored 86%, tied for fifth place with four other carriers. BCBS of Florida was the winner here with a 98% survey score.

CompanyCustomer recommendationsTrustRenewals
BCBS of North Carolina86%86%86%
Horizon BCBS of New Jersey100%90%95%
BCBS of Michigan 89%88%95%
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How BCBS of North Carolina scores on low deductibles, its provider network and ease of making payments

Although low deductibles can make the cost of health insurance more affordable, our survey found that customers were generally not very satisfied. BCBS of North Carolina’s score of 57% put it in last place; Humana was first with 75%.

Customers also appreciate a robust provider network to make getting the care they need convenient and affordable. Here, too, BCBS of North Carolina scored on the low side (71%); only Molina Healthcare (64%) finished lower. Highmark (BCBS in Pennsylvania, Delaware, West Virginia) took first place with 89%.

Given how stressful healthcare can be, a smooth billing process is also a plus. Once again, BCBS of North Carolina finished next to last with a score of 74%, ahead of EmblemHealth at 71%. Humana (88%) dominated this category as well.

CompanyLow deductiblesProvider networkEase of making payments (billing process)
BCBS of North Carolina57%71%74%
Horizon BCBS of New Jersey60%80%80%
BCBS of Michigan 62%84%83%
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Types of health insurance offered by BCBS of North Carolina

BCBS of North Carolina provides a variety of health insurance plans. Plan details and availability vary by state, but include the following:

  • Insurance for individuals and families
  • Health insurance through employers
  • Medicare, Medicaid
  • Student plans
  • Prescription drug plan

Other BCBS of North Carolina services 

BCBS of North Carolina also offers the following coverages; availability varies by state and plan:

  • Dental 
  • Vision
  • Telemedicine
  • Wellness coaching
  • Health rewards
  • Travel insurance

States where Blue Cross Blue Shield of North Carolina offers coverage

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Table
States where Blue Cross Blue Shield of North Carolina offers coverage
North Carolina
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AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY
Available
Not available

How to reach BCBS of North Carolina

Policyholders can reach BCBS of North Carolina by email or chat by logging into their online account, or by phone: 1-888-206-4697, Mon. through Fri., 8 AM to 6 PM ET.

Customers interested in purchasing coverage can reach the insurer by phone, Mon. through Thurs., 8 AM to 6 PM ET, and Fri., 8 AM to 5 PM ET:

Blue Cross Blue Shield of North Carolina
  • Individual and family plans: 1-800-324-4973
  • Group plans: 1-800-291-6315
  • Blue Medicare HMO & PPO: 1-833-487-4774
  • Blue Medicare Rx (PDP): 1-833-487-7999
  • Blue Medicare Supplement: 1-833-487-5353
  • Healthy Blue + Medicare: 1-833-487-6680

Resources and Methodology

Methodology

In 2025, Insure.com surveyed more than 2,000 insurance consumers through independent research firm Dynata. Customers named their life insurer and rated it on customer satisfaction, ease of service, policy offerings, billing, and their experience across different applicant types (seniors, middle-aged adults, young adults, people with pre-existing conditions, people who are overweight, and people who prefer no-exam coverage). We also asked whether they planned to keep their policy, would recommend their insurer, and trusted their insurer.

For insurers with enough survey responses, we added:

  • AM Best financial strength ratings, which measure a company’s ability to meet long-term obligations
  • NAIC complaint index scores, calculated using weighted complaint data based on each company’s annual written premium
  • Life insurance rate data from Compulife to assess overall pricing competitiveness, though this wasn’t included in the final score

With guidance from Prof. David Marlett, Ph.D., Managing Director of the Brantley Risk and Insurance Center at Appalachian State University, we applied the following weights to determine each company’s final score:

  • Customer survey: 60%
    • 10% customer satisfaction
    • 10% ease of service
    • 10% policy offerings
    • 10% likelihood to recommend
    • 10% likelihood to renew
    • 10% trust
  • AM Best: 25%
  • NAIC complaints: 15%

Each insurer received a rating between 0.5 and 5 stars, with 5 stars representing the highest performance.

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Scott Nyerges
Managing Editor

 
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Scott Nyerges is an insurance expert and managing editor, insurance. Previously, he was a senior insurance editor and content strategist at U.S. News & World Report, and worked for Consumer Reports, MSN and Cheapism.com.

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