Average homeowners insurance cost in Wisconsin

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Whether you’re buying a new home or safeguarding the one you already own, it’s important to have comprehensive homeowners insurance. However, the amount you’ll pay depends on the insurance company and the coverage limits you choose.

Homeowners insurance in Wisconsin costs an average of $1,648 a year, according to Insure.com’s study.

Read this guide to learn more about the average homeowners insurance rates in Wisconsin by insurance company and ZIP code.

Key Takeaways

Homeowners insurance costs an average of $1,648 a year, based on our analysis.
Of all the ZIP codes in Wisconsin, 53081 has the most affordable home insurance rates at around $1,482 annually.
In Wisconsin, West Bend Insurance Company provides the most affordable home insurance at an average annual premium of $1,053.

Average home insurance cost in Wisconsin by coverage level

Homeowners insurance costs $1,648 a year in Wisconsin for the coverage limits of $300,000 dwelling coverage and $100,000 liability with a $1,000 deductible.

If you raise the dwelling coverage limit from $300,000 to $400,000, the cost of homeowners insurance in Wisconsin will increase to $2,023 per year for $100,000 in liability protection and a $1,000 deductible. Below, you’ll find the average cost of homeowners insurance in Wisconsin for dwelling coverage limits of $300,000, $400,000, and $500,000.

Coverage	Average annual rate	Average monthly rate
$200,000 with $1,000 Deductible and $100,000 Liability and None Deductible	$1,262	$105
$200,000 with $1,000 Deductible and $300,000 Liability and None Deductible	$1,274	$106
$300,000 with $1,000 Deductible and $100,000 Liability and None Deductible	$1,648	$137
$300,000 with $1,000 Deductible and $300,000 Liability and None Deductible	$1,662	$138
$400,000 with $1,000 Deductible and $100,000 Liability and None Deductible	$2,023	$169
$400,000 with $1,000 Deductible and $300,000 Liability and None Deductible	$2,038	$170
$600,000 with $1,000 Deductible and $100,000 Liability and None Deductible	$2,694	$224
$600,000 with $1,000 Deductible and $300,000 Liability and None Deductible	$2,711	$226
$1,000,000 with $1,000 Deductible and $100,000 Liability and None Deductible	$4,067	$339
$1,000,000 with $1,000 Deductible and $300,000 Liability and None Deductible	$4,091	$341

Homeowners insurance companies in Wisconsin determine rates based on risk factors. When calculating premiums, they consider your location, claims history, credit history and coverage limits.

If your neighborhood has experienced many claims in the last few years, you can expect to pay higher home insurance rates than areas with few to no claims. Your credit score can also play a role in determining your home insurance costs.

According to S&P Global Market Intelligence’s RateWatch application, the average homeowners insurance premium for owner-occupied homes nationwide increased by over 11% in 2023.

Best homeowners insurance companies in Wisconsin

Before purchasing homeowners insurance, it’s important to compare rates and explore your options. Several factors play a role in choosing the best homeowners insurance company for your specific needs.

We evaluated insurance companies in Wisconsin based on their NAIC scores and AM Best ratings to create a list of the top homeowners insurance providers in the state. Our findings show that West Bend Insurance Company received the lowest NAIC score and A+ rating from AM Best. A lower NAIC score indicates fewer complaints relative to the company’s size, suggesting higher customer satisfaction.

Company	Average annual premium	AM Best rating	NAIC Complaint Index	Overall score
West Bend Insurance Company	$1,053	A+	0.42	5
Secura Insurance	$1,435	A	0.14	4.99
Acuity Insurance	$1,765	A+	0.39	4.31
Auto-Owners	$1,934	A++	0.33	4.3
Farmers	$1,784	A	0.54	3.95
Allstate	$1,305	A+	0.9	3.93
State Farm	$1,484	A++	0.95	3.75
Nationwide	$1,552	A+	0.87	3.72
American Family	$2,347	A	0.37	3.65

Average homeowners insurance cost by company in Wisconsin

West Bend Insurance Company provides the most affordable homeowners insurance in Wisconsin, with an average annual premium of $1,053. Allstate and Secura Insurance also offer cheap home insurance rates.

Shopping around for homeowners insurance can help you save hundreds of dollars annually.

Here are the average annual and monthly insurance rates for homeowners in Wisconsin with a policy that provides $300,000 in dwelling coverage, $100,000 in liability protection, and a $1,000 deductible.

Company	Average annual rate	Average monthly rate
West Bend Insurance Company	$1,053	$88
Allstate	$1,305	$109
Secura Insurance	$1,435	$120
State Farm	$1,484	$124
Nationwide	$1,552	$129
Acuity Insurance	$1,765	$147
Farmers	$1,784	$149
Auto-Owners	$1,934	$161
American Family	$2,347	$196
USAA*	$1,658	$138

*USAA is only available to military community members and their families.

Wisconsin homeowners insurance rates by ZIP code

Insurance companies in Wisconsin assess the risk associated with a specific location. ZIP codes prone to higher crime rates or frequent natural disasters are often classified as high-risk areas, which can lead to increased insurance premiums. The cost of rebuilding or repairing homes in a specific ZIP code can also impact how much you pay for a homeowners insurance policy.

Make sure you shop around and compare quotes from various insurance companies to get the best deal on homeowners insurance rates in Wisconsin. Don’t forget to ask about any available discounts, such as bundling policies or a smart home discount.

Most affordable ZIP codes for home insurance rates in Wisconsin

Homeowners insurance costs in Wisconsin can vary widely by location, with your ZIP code being a key factor in determining your rate. Based on our data, the the 53081 area has the most affordable insurance rates, at $1,482 annually or $123 monthly.

Below are the homeowners insurance rates for the most affordable ZIP codes in Wisconsin.

ZIP code	Average annual rate	Average monthly rate
53081	$1,482	$123
54234	$1,489	$124
53073	$1,492	$124
54202	$1,494	$124
54210	$1,496	$125
54313	$1,498	$125
53070	$1,501	$125
53083	$1,502	$125
53085	$1,504	$125
54246	$1,505	$125

Most expensive ZIP codes for home insurance rates in Wisconsin

In Wisconsin, certain areas experience higher premiums because of higher crime rates, increased risk of natural disasters and the cost of living.

Homeowners in 54028 ZIP pay the highest insurance rates in Wisconsin, with an average annual premium of $1,894.

Below is a list of some of the most expensive ZIP codes in Wisconsin for homeowners insurance.

ZIP code	Average annual rate	Average monthly rate
54028	$1,894	$158
54020	$1,893	$158
54002	$1,889	$157
54750	$1,881	$157
54014	$1,880	$157
54767	$1,877	$156
54011	$1,875	$156
54010	$1,871	$156
54723	$1,870	$156
54023	$1,869	$156

Home insurance rates vary from one city to another. But with Insure.com, finding the right home insurance policy is easy. Learn more about homeowners insurance costs for different cities below.

Home insurance rates in Wisconsin by city

See rates in your city

Home insurance rate trend in Wisconsin

We analyzed home insurance rate trends in Wisconsin and found that homeowners insurance rates experienced an overall increase of 10% or $153, from 2022 to 2023.

The below data shows how much homeowners insurance rates have changed since 2019.

2019 rates	2022 rates	2023 rates
$1,441	$1,495	$1,648

To find the right homeowners insurance, research thoroughly and compare costs from multiple insurers, as they assess risk differently. Getting quotes from at least three companies helps ensure you get the most affordable coverage in Wisconsin.

Resources & methodology

Source

S&P Global. “US homeowners insurance rates jump by double digits in 2023.” Accessed September 2024.

Methodology

Insure.com worked with Quadrant Information Service to get homeowners insurance data. We analyzed 20,739,560 insurance quotes from 82 national and regional insurance companies across 34,588 ZIP codes to determine the average premiums.

The insurance rates are based on a sample profile of a homeowner with good credit and the following coverage level:

$300,000 dwelling coverage
$100,000 liability protection
$1000 deductible

We have taken into account 3 important factors such as average annual cost, NAIC score and AM Best rating, to determine the list of best homeowners insurance companies. The quoted insurance rates are for comparison purposes, and your individual rates may vary.

Shivani Gite

Contributing Writer

Shivani Gite is a personal finance and insurance writer with a degree in journalism and mass communication. She is passionate about making insurance topics easy to understand for people and helping them make better financial decisions.