Ratings

Auto best-auto-company-ratings
Overall Rating info icon info icon
Claims Processing
Customer Service
Value for Price
Website and Apps
% Who Would Recommend to a Friend
83
% Who Plan to Renew
96
AM Best Financial Strength Ratings info-icon info-icon November 08, 2020
A++
HOW WE WEIGH OUR SCORE
WHAT IS THIS RATING?

A.M. Best's Financial Strength Rating is an independent opinion of an insurer's financial strength and ability to meet its ongoing insurance policy and contract obligations.

A.M. Best's rating is NOT used to calculate the overall score but it is important information to consider when choosing an insurance company.

Reasons for Buying

Customers of Auto-Owners originally decided to purchase from the company for these reasons:
33%
Offered best price
26%
Recommended by friend or family member
18%
Reputation
7%
I had other insurance with this company
6%
Saw TV commercial
5%
Saw online ad
3%
Financial strength rating
1%
The company website and mobile apps are easy to use and helpful
1%
Was the company my parents had

How likely to recommend?

I would definitely recommend this company
I would probably recommend this company
Neutral
I would probably not recommend this company
I would not recommend this company

Would you renew?

96% Yes
4% No

Ratings on Website & Apps

Completely satisfied / Outstanding website & apps that give me what I need and more
37%
Fairly satisfied / Fulfills my needs OK
26%
Average website and apps
24%
Very unsatisfied / digital offering is severely lacking
7%
Unsatisfied / website and/or apps are not fulfilling my needs
3%

How do you prefer to deal with insurer and policy?

Phone
40%
In person
37%
Interactive website
11%
Email
9%
Mobile App
3%
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Customer Complaint Ratio

info icon
Private Passenger Auto
0.42
0 1 3 10+ Good Poor Very Poor
0 to 1.00
1.01 to 3.00
3.01 and above

In which states is Auto-Owners auto insurance available?

AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY

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