Allstate home insurance review and ratings 2023

Allstate is the No. 4 home insurance company in the Insure.com 2023 Best Insurance Companies survey with a rating of 3.5 stars out of 5. It offers the lowest rates among the companies ranked.

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Our take

Allstate home insurance rates are lower than most major competitors. Home insurance shoppers looking for a broad range of policy offerings and solid customer service experience will want to consider Allstate, which was rated highly for customer satisfaction by 87% of its customers in the survey. 

The Insure.com 2023 Best Home Insurance Companies survey found Allstate ranked at No. 4 overall.

A solid 92% of Allstate home customers would recommend it to others. As one of the biggest home insurance companies in the nation, Allstate is on solid financial footing and has an AM Best rating of A+. 

The company has no trouble paying claims, and customers rated it well for claims handling. Respondents in the survey didn’t score Allstate as highly as competitors for discounts, but lower premiums may make up for that.

Allstate
Allstate Ratings
Overall Rating: 3.5
Average Premium: 5.0
NAIC: 2.04
Customer Satisfaction: 4.4
AM Best Rating: A+

Pros and Cons

Pros:
  • Great customer service rating
  • Rates are lower than top competitors
  • Customers would recommend the company
Cons:
  • Survey respondents didn’t rate its digital experience highly
  • Rated lower for auto and home bundles than many competitors

Below is Insure.com’s review of the company. It’s based on third-party metrics, including two J.D. Power studies (Home Insurance Study and Property Claims Satisfaction Study) and an in-depth survey of insurance customers. Find the full methodology here, including an explanation of our survey scores.

How much Allstate costs

Allstate’s home insurance rates are low compared to many other major home insurance companies and quite a bit lower on average than State Farm. The table below displays the average rate nationwide for Allstate, State Farm and Travelers. Allstate lands below both of these competitors.

Company Average annual rate
Allstate $1,895
Travelers $3,763
State Farm $2,282

How Allstate scores on customer satisfaction

While Allstate did not rate as highly as State Farm for customer satisfaction, it scored, at 87%, among the top providers in this category. It beat other home insurers, such as Farmers, but came in just a bit behind category winner State Farm.

Another metric to consider: J.D. Power’s 2022 Home Insurance Study of overall customer satisfaction gave Allstate 815 out of 1,000. That’s just below the average of 819.

Company Percent of customers that are satisfied J.D. Power overall satisfaction score (out of 1,000)
Allstate 87% 815
State Farm 93% 829
Farmers 75% 792

How Allstate scores on policy offerings

When asked to rate policy offerings, 87% of Allstate respondents said they were satisfied with the company’s selection. Few home insurers in our survey did better. Travelers topped this category.

Company Percent of customers satisfied with the company’s policy offerings
Allstate 87%
Travelers 91%
Progressive and State Farm 88%

How Allstate scores on ease of service

Allstate scored well on the ease-of-service metric, at 84%, but most companies scored highly in this area. Travelers and Progressive led this category.

Company Percent of customers satisfied with the company’s ease of service
Allstate 84%
Travelers 91%
Progressive 90%

Would current customers recommend Allstate to others?

Yes, 92% of Allstate customers said they would recommend it to others. While it wasn’t the top rating, Allstate beat out competitors like Farmers. State Farm led this category.

Company Percent of customers who would recommend the company to others
Allstate 92%
State Farm 97%
Farmers 82%

How trustworthy is Allstate?

Of the Allstate customers surveyed, 80% said they trust the company. State Farm topped Allstate in this category, but Allstate trailed only a few other companies in our survey.

Company Percent of customers who say they trust the company
Allstate 80%
State Farm 83%
Liberty Mutual and Travelers 81%

Do Allstate customers plan to renew?

Allstate performed well in this category, with 93% of respondents saying they plan to renew. Farmers was among the companies with lower renewal ratings – but the vast majority of State Farm’s customers said they would renew with the company. Travelers won this category at 97%.

Company Percent of customers who plan to renew with the company
Allstate 93%
State Farm 96%
Farmers 87%

How Allstate scores on claims handling

For claims handling, Allstate earned a score of 84%, below Liberty Mutual’s impressive 98% but well above other companies.

Another metric to consider: In J.D. Power’s 2022 Property Claims Satisfaction study, Allstate’s score of 870 was just below the average of 871. That puts Allstate in the middle of the pack overall for claims handling.

Company Survey score for claims handling J.D. Power claims satisfaction score (out of 1,000)
Allstate 84% 870
Liberty Mutual 98% 876
Farmers 72% 884

How Allstate scores on digital experience

For digital experience – which includes the website and app – respondents scored Allstate highly. Allstate beat out many of its competitors, including State Farm. But it should be noted that none of the companies in our survey did particularly well here. USAA had one of the higher scores in this category, but isn’t ranked in the top insurance companies list.

The Allstate app has 4.8 stars with 817K ratings in the Apple App Store and 3.9 stars in the Google Play store.

Company Survey score for digital experience
Allstate 27%
USAA 62%
State Farm 26%

How Allstate scores for bundling home and auto policies

Allstate had a middle-of-the-road score in this category, at 61%, and was topped by State Farm and Farmers, among others.

Allstate’s average bundling discount, however, is in the middle at 16%. It’s not the biggest but is a larger discount than many competitors, including Farmers.

Company Survey score for auto and home bundling Average bundling discount
Allstate 61% 16%
Farmers 69% 15%
State Farm 67% 30%

How Allstate scores for discounts

Allstate received an average rating in the discounts category, similar to many competitors. Progressive had a higher score, but Allstate beat State Farm.

Company Survey score for discounts
Allstate 55%
Progressive 68%
State Farm 46%

Allstate home insurance coverages

  • Renters
  • Landlord
  • Condo
  • Mobile home
  • Flood insurance
  • Dwelling
  • Personal property
  • Family liability
  • Guest medical protection

Allstate home insurance discounts

  • Home buyer
  • Welcome
  • Claim-free 
  • Responsible payer 
  • New roof savings
  • Home & auto bundle

Other policies offered

  • Auto insurance
  • Life insurance
  • Motorcycle
  • ATV/Off-road
  • RV
  • Snowmobile
  • Boat
  • Business insurance
  • Identity theft
  • Phone insurance

States where Allstate offers coverage

Graph
Table
States where Allstate offers coverage
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
Washington D.C.
West Virginia
Wisconsin
Wyoming
AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY
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Company background

Allstate

Founded in 1931 during the Great Depression, Allstate first wrote auto insurance and then moved into other types of coverage. Allstate has grown into a Fortune 500 company offering home, auto, motorcycle and many more specialty policies across the U.S. Allstate is one of the top 10 writers of home insurance in the nation and sells insurance online and through local agents.

The company launched the Allstate Foundation in 1952 to advance racial equality and build non-profit leaders through its Nonprofit Leadership Center. In 2020, during the COVID-19 pandemic, it offered Shelter-in Place Payback, which put nearly $1 billion back in the pockets of auto insurance customers.

Resources & Methodology

Sources:

Allstate. “Allstate Identity Protection.” Accessed December 2022.

Allstate. “Our History.” Accessed December 2022.

Allstate. “Welcome Home.” Accessed December 2022.

J.D. Power. “2022 U.S. Property Claims Satisfaction Study.” Accessed December 2022

J.D. Power. “2022 U.S. Home Insurance Study.” Accessed December 2022

Methodology

Insure.com in the fall of 2022 surveyed more than 1,500 people with auto, home, life and health insurance (805 with home insurance). The survey was conducted by online market research company Slice MR. Respondents were asked to name their insurer and the editors then selected – based on the number of responses – the top companies for this year’s Best home Insurance Companies ranking. Insure.com needed 20 or more of a company’s customers to respond to the survey for that insurer to be included in the ranking, although in some categories the editors did consider companies with 18 or 19 responses.

Respondents were first asked to grade their insurer in the following categories – customer satisfaction, claims satisfaction and policy offerings. The percentage of respondents who said they were satisfied or very satisfied with their insurer is presented in the results.

Survey score calculation. Respondents were then asked to rank their insurer’s top three attributes out of more than a dozen presented – including customer satisfaction and policy offerings. For a number one choice, five points were given; for a second choice, three points; and for a third choice, a single point. The total points for each choice – first, second and third – were then divided by the number of each company’s customers who responded to that survey question to create a percentage. Those percentages are presented in the results as scores. 

Respondents were then asked if they would recommend their insurer to someone else. The percentage who said yes is presented in the results.

They also were given the statement “I trust my insurance company” and asked if they strongly agreed, agreed, disagreed or strongly disagreed with the statement. The percentage of those who said they agreed or strongly agreed is presented in the results.

The editors compiled the survey results and then collected National Association of Insurance Commissioners’ complaint data, which ranks a company by the number of customer complaints it receives, and AM Best data, which measures financial strength. 

They also collected insurance rate data from Quadrant Information Services.

With the help of Prof. David Marlett, Ph.D., managing director of the Brantley Risk and Insurance Center at Appalachian State University, the editors created a rating system to determine which insurance companies were best in each sector. For home insurers, we used the following weights to calculate the overall score for each company: 

  • AM Best: 25% of total score
  • NAIC: 15% of total score
  • Annual premium: 20% of total score
  • Survey: 40% of total score (10% customer satisfaction, 10% recommended and 10% renewal rate, 10% claims handling)

No company in the ranking received less than 1 star in any category and 5 stars was the most any insurer could receive.

author image
Maggie O’Neill
Contributing Researcher

 
  

Maggie has twenty years of experience working in media. She is a writer and editor on car insurance and related issues. Before joining Insure.com, she reported on health, education and lifestyle for magazines, websites and newspapers in Nevada.

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