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ING Life Insurance Ratings
X
ING
A
   Effective Date: March 20, 2015

Since our survey, ING changed its name to Voya Financial. Almost a third of ING customers say they had already recommended the company to a friend. Twenty-nine percent of ING customers say they chose the insurer because it offered the best price.

Customer Satisfaction Ratings

(102 reviews)

 
Product
 
Overall +
Claims
Processing +
Customer
Service +
Value
For Price +
LIFE
84.5
N/A
% Who Would
Recommend to
a Friend
68%
% Who Plan
to Renew
N/A
Financial
Strength
Ratings

A    March 20, 2015


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Reason for buying from ING
Customers of ING originally decided to purchase from the company for these reasons:
19% Saw a commercial.
24% The insurer's reputation.
29% The insurer offered the best price.
18% The insurer was recommended by a friend.
6% Was the company their parents had.
5% Other reason.
Would you recommend this company?
  • already have
  • yes
  • not sure
  • probably not
  • no
  • 32%
  • 36%
  • 30%
  • 1%
  • 0%




Insure.com Redesign Survey