Ratings

Life
best-life-company-ratings
Overall Rating info icon info icon
Customer Service
Value for Price
Website and Apps
% Who Would Recommend to a Friend
89%
AM Best Financial Strength Ratings info-icon info-icon October 31, 2019
A

Reasons for Buying

Customers of Brighthouse Life Insurance originally decided to purchase from the company for these reasons:
22%
Reputation
19%
Offered best price
16%
Saw online ad
15%
Recommended by friend or family member
11%
Was the company my parents had
6%
Financial Strength rating
6%
Saw TV commercial
3%
Other
1%
I had other insurance with this company
1%
The company website and mobile apps are easy to use and helpful

How likely to recommend?

I would definitely recommend this company
I probably would recommend this company
Neutral
I probably would not recommend this company
I would not recommend this company

What kind of life insurance do you have?

Term
Both
Permanent, including whole life
Other

How much do you pay annually for your life insurance policy

$750-$999
23%
$1,000 - $1,249
20%
Less than $250
12%
$1,250 - $1,499
11%
$250 - $499
9%
$1,750-$1,999
7%
$1,500 - $1,749
6%
$500-$749
5%
$2,000 - $2,249
2%
$2,250 - $2,499
2%
$4,000 or more
2%
$3,250 - $3,499
1%

Ratings on Website & Apps

Completely satisfied - Gives me what I want and more
46%
Satisfied - Fulfills my needs okay
35%
Never visited or used website or mobile app
10%
Neutral - No good or bad feelings on this
9%
Not Satisfied - Is not a good website or app
0%
Very unsatisfied - Their digital offerings are not good at all or nonexistent
0%

How do you prefer to deal with insurer and policy?

In person
30%
Phone
28%
Interactive website
27%
Mobile App
11%
Email
4%
life
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About Brighthouse

Life Insurance Policies Offered:

  • Term life
  • Guaranteed acceptance whole life
  • Whole life
  • Universal life
  • Variable Universal life
  • Survivorship life

Best Life Insurance Companies 2020: How Brighthouse Life Insurance Stacks Up

Brighthouse performed extremely well in the Best Life Insurance Company survey, coming in third in the overall rankings, earning 4.5 stars. Brighthouse grabbed a score of 88.4 in the pricing category and 4th place and also came in 2nd in the customer service ranking, with a score of 89. The company also got the top spot in the website and app store category.

Best Life Insurance Companies: Brighthouse Life Insurance

Brighthouse performed extremely well in the Best Life Insurance Company survey, coming in third in the overall rankings, earning 4.5 stars. Brighthouse grabbed a score of 88.4 in the pricing category and also came in second in the customer service ranking, with a score of 89. The company also got the top spot in the website and app store category.

Gauging an insurance company

Before buying with a company, it is wise to check on a company's financial strength and complaint record. The A.M. Best rating listed above gives you an idea of Brighthouse's financial strength to pay claims. A complaint index can be found on the National Association of Insurance Commissioners (NAIC) site. The median complaint index from the NAIC is always 1.00. This means that a company with a complaint index of 2.00 is twice as high as expected in the market. Brighthouse Life Insurance's company share of complaints in the U.S. market in 2018 in the category of individual life was .59% and group life was 0%.

Company Background

Brighthouse Financial traces its roots back to Travelers Insurance Company, which was founded in Hartford, CT, in 1863. In February 1923, Travelers issued a life insurance policy that would become the oldest policy on the books when Brighthouse Financial launched 94 years later.

In 1996 Metropolitan Life Insurance Company merged with the then-parent company New England Life Insurance Company. That later became one of the insurance company subsidiaries of Brighthouse Financial. In August 2017, Brighthouse Financial completed its separation from MetLife, Inc. and became an independent company with operations headquartered in Charlotte, NC. The end result is MetLife continues on but now focuses on selling products to companies to be used as employee benefits, such as group insurance and Brighthouse Financial offers insurance products via financial professionals.

Through its insurance company subsidiaries, Brighthouse Financial is licensed to issue life insurance and annuity products in all 50 states. It’s one of the largest providers of annuities and life insurance in the U.S.

Contact information

Corporate Headquarters

Brighthouse Financial,

11225 North Community House Road

Life insurance customer service: 800-638-5000

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