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The General Auto Insurance Ratings

Customer Satisfaction Ratings (based on 106 survey results)
ProductOverall
HOW WE WEIGH OUR SCORE
Claims ProcessingCustomer ServiceValue for PriceWebsite and Apps% Who Would Recommend to a Friend% Who Plan to RenewA.M. Best
Financial
Strength
Ratings
WHAT IS THIS RATING?

A.M. Best's Financial Strength Rating is an independent opinion of an insurer's financial strength and ability to meet its ongoing insurance policy and contract obligations.

A.M. Best's rating is NOT used to calculate the overall score but it is important information to consider when choosing an insurance company.

Auto
85.81
out of 100
92
84
85
82
87%
86%
A
Oct 13, 2017
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Reasons for Buying from The General

Customers of The General originally decided to purchase from the company for these reasons:
Offered best price25%
Saw online ad20%
Reputation17%
Saw TV commercial11%
Recommended by friend or family member9%
Financial Strength rating8%
Was the company my parents had5%
I had other insurance with this company2%
The company website and mobile apps are easy to use and helpful2%

How likely are you to recommend this company to a friend, coworker or family member?

I probably would recommend this company. 44%
I would definitely recommend this company. 42%
Neutral 8%
I probably would not recommend this company. 3%
I would not recommend this company. 2%

Would you renew?

Yes 86%
No 14%

Website and Apps

How easy to use and how helpful they are
43%Excellent - Gives me what I need and more
43%Good - Fulfills my needs
11%Just okay - Fulfills some but not all of my needs
2%Unsatisfactory - Doesn?t fulfill my needs, website/app is severely lacking
0%Never visited/used website or mobile app

How You Prefer to Deal with Insurers

30%Phone
12%Email
28%Interactive website
8%Smartphone app
21%In person

About The General

Types of auto coverage

  • Personal auto/Commercial auto
  • Motorcycle
  • RV
  • Boat/Personal Water Craft

Additional policies offered

  • Renters
  • Homeowners
  • Life
  • Health

Best Auto Insurance Companies 2018

The General placed 12th overall in the 2018 auto consumer survey. The General’s overall score is 85.81 giving it a solid four stars. The General’s best showing was 6th place for value of price of car insurance. Consumers gave The General only 3.5 stars and a rating of 82 for its website and apps. Many people, 86%, said they planned to renew.

You’ve probably seen the commercials...

In 1963, The General began selling insurance as Permanent General Agency, and in 1997, became known simply as The General. Compared to other insurers, that’s a relatively short history, but in that brief time, The General has earned a financial stability rating of “excellent” from A.M. Best and has successfully branded itself with fun – if not a bit goofy – television commercials and a memorable jingle.


Consider the General for a less-than-stellar driving record

The General is able to write policies for most drivers, including new drivers,  those with accidents, driving violations, gaps in coverage or lower credit scores, which makes it is a great option for those looking to reestablish insurance.

The insurer allows you to buy a policy if you have a suspended or revoked driver’s license, as long as you have been licensed at some point and have a driver’s license number to put on your application. The company is authorized to file an SR-22, a form for high-risk drivers submitted to your state’s DMV or traffic authority that shows you carry your state’s minimum liability requirements, in any state where you are applying for insurance.

The General tries to offer a low down-payment option for every policyholder and offers immediate proof of insurance once you have made your down payment and electronically signed your application.

Contact information

Corporate Headquarters

2636 Elm Hill Pike, Suite 510
Nashville, Tennessee 37214

Customer service: 866-519-7422

Claims: 800-280-1466

Coverage Options

Mobile app Mobile app. The insurer offers an app for smartphones.
Offers 12-month policies Offers 12-month policies. Your policy term can be one year before the next renewal.

Discounts

Multi-vehicle Multi-vehicle. Discount for two or more vehicles on the same car insurance policy.
Driver training/Defensive driving Driver training/Defensive driving. Discount for an approved defensive driving or driver improvement class.
Passive -restraint (air bag) Passive -restraint (air bag). Discount for factory-installed safety devices such as an air bag.
Safe driver/clean driving record/good driver Safe driver/clean driving record/good driver. Discount for no accidents or traffic violations, usually for three or five years.
Academic achievement Academic achievement. Discount for full-time students who meet certain academic criteria.
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