State Farm Car Insurance Ratings

State Farm
   Effective Date: May 29, 2015
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Customer Satisfaction Ratings

(474 reviews)

For Price
% Who Would
Recommend to
a Friend
% Who Plan
to Renew

A++    May 29, 2015

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Reason for buying from State Farm
Customers of State Farm originally decided to purchase from the company for these reasons:
27%Was the company their parents had.
24%The insurer offered the best price.
18%The insurer was recommended by a friend.
18%The insurer's reputation.
7%Had other insurance with this company.
5%Other reason.
1%Saw a commercial.
Would you recommend this company?
  • already have
  • yes
  • not sure
  • probably not
  • no
  • 41%
  • 40%
  • 16%
  • 3%
  • 0%

Would you renew?
  • yes
  • no
  • 90%
  • 10%

About State Farm

State Farm car insurance received five out of five stars for “value for price” in our best car insurance companies survey.  It scored the third highest ranking with an overall customer satisfaction score of 87.2. These impressive marks make it one of our “People’s Choice” winners.  A remarkable 90% of surveyed consumers said they would renew their auto policies with State Farm.  State Farm is the nation’s largest private passenger car insurance company in the U.S.

State Farm background:

State Farm, the company known for being a "good neighbor," traces its roots to 1922. That's when retired farmer turned insurance salesman George Jacob, known as "G.J.," Mercherle founded the company in Bloomington, Ill. His goal was to provide auto insurance to drivers in rural areas and small towns in Illinois.

State Farm had its first claim a few days after opening its first office.

In the 1920s, 175 State Farm agents attended their first agency convention. Today, State Farm has more than 18,000 agents serving its customers in communities across the U.S. and Canada.

Because of its success, State Farm outgrew its offices three times in its first seven years in business. Its headquarters are still in Bloomington.

In 1954, Adlai Rust, who began serving as general counsel when the company was founded, took over leadership of State Farm. Ever since, a member of the Rust family has served as its CEO -- including current CEO Ed Rust Jr. who was elected in 1985 and named chairman of the board in 1987.

In 1962, State Farm began offering discounts to students who got good grades in school. A year later, the company instituted monthly premium payments and authorized its agents to make on-the-spot payments of accident claims of up to $250.

Its well-known slogan, "Like a good neighbor, State Farm is there," was written by singer/songwriter Barry Manilow in 1971.

In addition to auto insurance, State Farm offers commercial auto insurance as well as coverage for renters, business owners, boats and motorcycles, along with other lines and products.

What's covered
Coverage Options
Usage-based. Rates can be based on your mileage and how you drive.
Mobile app. The insurer offers an app for smartphones.

Multi-policy. Discount for more than one type of policy with the same insurance provider.
Multi-vehicle. Discount for two or more vehicles on the same car insurance policy.
Defensive driver. Discount for an approved defensive driving or driver improvement class.
Academic achievement. Discount for full-time students who meet certain academic criteria.
Passive restraint/air bag. Discount for factory-installed safety devices such as an air bag.
Safe driver/clean record. Discount for no accidents or traffic violations, usually for three or five years.

Note: Not all discounts will be available in all states or for all customers. Details and eligibility will vary by insurer. Insurers may offer additional discounts not included on this list.